LaunchDM has been delivering elegant solutions for the web since 1997. With roots in Wyomissing, providing web design services for businesses based in Reading, Pennslvania is in our DNA.
Expert web design and development require a powerful blend of technical expertise and artistic aptitude. To build a robust online presence for your brand, your website will need to look appealing (design) and be intuitive and easy to use (development).
Everyone wants the best looking site, and beauty is an easy sell, but looks aren’t everything. Our strategy is to identify your target demographic and create a design which your unique audience will find attractive, but one that also offers worthwhile content, functions perfectly, and is accessible from a variety of browsers, platforms and devices. We build websites with stunning visuals, but we think they should be just one component of a well thought-out design phase.
There are several parts to the web design and development puzzle, but everything boils down to the usability of your site. User experience design, at its core, is about addressing the needs of your users to give them an interface that’s comfortable and maybe even fun to use. This includes aesthetic design elements, page placement, functionality, logical page structures and much more.
If your users have a bad experience, they won’t be back. Most people have too little free time these days, so they want to visit your site, quickly find the widget they need, click on the widget and buy the widget. They don’t want to spend a lot of time reading detailed instructions about how to buy the widget. Ease-of-use is good for your site’s visitors, and what’s good for them is great for your business.
And, keep in mind that your users’ needs will constantly change. As the web matures, visitors come to your site with higher expectations, and the technologies they use are quickly evolving. Keeping up with it all can be overwhelming for business owners, but our talented web developers are here to make it easy for you.
Whether you are starting completely from scratch or have an outdated website in need of a bold new redesign, we have the experience and knowledge to create a site that fits your brand, your market and your budget.
Every web project we take on inspires us to take a new approach and create a new layer of freshness for every brand – like buying veggies at the West Reading Farmer’s Market or breathing that clean mountain air atop Mt. Penn – FRESH!
From visually stunning Flash to 3D animation to digital signage, we have a proven track record of providing the creative front-end design and technical back-end programming required to create engaging websites that allow your brand to come alive and capture your audience.
From analyzing your requirements through to planning, developing and supporting your site, we have the solid skills you’re looking for.
Consider LaunchDM for web design in Reading, PA – let’s do this!