Is your Harrisburg, PA business struggling to compete in a lucrative and ever-changing online marketplace? At LaunchDM, our digital agency team is focused on developing effective marketing strategies, creative ideas, and best-in-class user experiences for businesses around the globe. Whatever you need, we know we can help.
LaunchDM is a digital marketing leader and offers an amazing mix of technical expertise, artistic aptitude, and experience in a wide range of businesses and industries. We can provide the solutions your business needs while working within your budget.
We have helped clients such as Sweet Street Desserts, Pocono Raceway, U.S. Boiler, Giorgio Fresh, and Jonathan Green, Inc. grab new opportunities both on- and offline with outstanding results.
We create custom digital campaigns using proven methodologies. In addition, we are a Certified HubSpot Silver Agency Partner that can help you integrate a robust and easy-to-use Customer Relationship Management System (CRM) into your strategy.
Our digital methodologies include:
- Strategic planning
- Landing pages
- Lead generation
- Engaging content
- Editorial scheduling
- Inbound marketing
- Email marketing
- Search engine optimization (SEO)
- Website design
- Pay-per-click advertising (PPC)
- Analytics & measurement
Analysis & Strategic Planning
Consumers today are smart, connected and social… and flooded by endless advertisements. Because the success of our clients is our mission, we consider it more important than ever to communicate their brand stories in innovative ways to avoid adding to the advertising noise. To accomplish this, the LaunchDM team examines how all of the components of a comprehensive marketing campaign work together to drive sales.
This is where our predictive analytic capabilities come into play. Equipped with our detailed findings, many businesses have been able to reallocate their marketing expenses and boost sales without spending one extra dollar.
SEM and SEO
You will find that different agencies offer different approaches to search engine marketing (SEM), search engine optimization (SEO), and Paid Search (also known as Pay-Per-Click (PPC)).
To deliver a superior strategy for your business, we use one approach to improve upon the other. Using organic SEO and PPC to increase your exposure in search results can give you better control over the user’s final destination.
SEM is not a one-size-fits-all proposition. We’ll design a project around the specifics of your business and your markets using fundamentals and techniques that deliver real solutions and give your site the best chance of showing up at the top of the page.
Social Media Marketing (SMM) plays another crucial role, and allows you to leverage both social media and search channels to grow your business. Billions of people use social media every day, and they are looking for a human connection to your brand. Social media allows companies to become part of the conversation and strengthen their relationships with consumers.
Tapping into this massive audience can open your business up to thousands, even millions, of potential leads. And how you approach social media and customer engagement today can improve your search rankings.
A well-designed digital marketing strategy can attract more leads and customers to your business in Harrisburg, PA. LaunchDM has been a digital marketing leader for over 20 years. Give us a call today to find out how we can help you take your business to a new level!