When you’re ready to cultivate a web presence for your Boston business, WordPress can meet all of your needs. The experts at LaunchDM have been building sites on the platform since it was launched in 2003, and we can help you harness its power.
LaunchDM has been delivering professional Web solutions for nearly 20 years. From fully integrated ecommerce sites to mobile apps, complete enterprise solutions, and reliable support, our accomplished team can help you build or remodel your site to meet your unique business needs.
We’ve created WordPress-driven sites for businesses of all shapes and sizes and in all industries, such as Sweet Street Desserts, L & H Sign Company, Greth Homes, KML Bearing USA, Brit Maack, and Twin Boro Physical Therapy.
Things We Like About WordPress
- The CMS
WordPress has become the most popular content management system (CMS) in the world. It’s used by more than 76 million websites and seen by 400 million people every month.
What do we mean by CMS? It is software (or a group of applications) that enable you to manage your website content in a structured environment. It stores all of your documents, images and videos, and allows you to create, edit, publish and manage your content.
WordPress handles it all seamlessly. Once WordPress is installed and configured, creating new pages and posts can be done in a few clicks. Some clients even keep their sites up to date from their iPhones!
And, if you sell products, LaunchDM can optimize the WordPress CMS so that a site administrator can easily add or remove them and change their descriptions.
- Powerful Framework
WordPress provides an extremely flexible and scalable framework, making it almost infinitely expandable. The large community of WordPress software developers, and web developers like LaunchDM, continually create applications that extend the platform’s core functionality (called plug-ins).
If you are looking for a feature-rich business website, virtually everything imaginable can be done in WordPress without spending thousands to reinvent the proverbial wheel.
- Search Engine Friendliness
Google loves WordPress, primarily because it has a logical architecture that makes your site easily crawlable by search engines, is text-based and easily indexed, and is inherently mobile friendly, which is now an important ranking requirement.
Organic SEO is one of our specialties at LaunchDM, and we are skilled at optimizing the content and performance of your WordPress website to keep your site dominating the competition in the search results.
WordPress integrates with some of the most powerful platforms to enhance the way you do business. If you want to develop a full-on digital online store, for example, LaunchDM can integrate ecommerce solutions, such as WooCommerce, Magento, and others, and customize your store to match requirements that are unique to your business.
- Mobile Ready
Mobile website usage is exploding, and Google rewards mobile friendliness with better search rankings. If your site doesn’t look great and work efficiently on a smartphone or tablet, your customers will simply go elsewhere. LaunchDM can use WordPress to design responsive websites for all mobile devices.
The team of WordPress experts at LaunchDM helps businesses in Boston and around the globe succeed online by building custom websites that deliver extraordinary results. Get in touch with us today to see how we can help you breathe new life into your brand.