It’s fairly simple to find advertising agencies that say they’ll generate brand buzz and hundreds of conversions for your Pittsburgh-based company, but it’s not so simple to find one that actually does what it says.
At LaunchDM, we offer our clients a holistic approach that includes website design, mobile and web app development, web analytics, paid search (PPC), conversion rate optimization, SEO services, digital PR, content development, and much more.
Each component can deliver excellent results when used individually, but we believe they’re most influential when used together to convert our clients’ clicks into customers.
For over 17 years, we’ve served a wide variety of first-class start-ups, small businesses with big ideas, Fortune 100/500 companies with unlimited budgets, national museums, and many others across the country and around the world.
Tips for Choosing the Best Agency
Choosing the best digital advertising/marketing agency for your business is a bit like choosing the love of your life. You want someone with intelligence, passion and integrity. Here are a few qualities to look for:
Design Matters – Advertising is equal parts research, investigation, coaching, strategy, innovation, technology, science, entertainment, creativity, analysis, relationship management, and helpful, shareable content development. But great design is crucial; today’s consumers connect good design with intelligence and ability.
Your website will be your brand ambassador, accessible 24/7, and it’s constantly conveying information about your brand to potential customers. You’ll want an agency that can make you look good. At LaunchDM, every website we build is considered an art form from unique designs and superior code to managing the project and communicating well with our clients.
Talent – Your advertising agency should be committed to more than just ranking. At Launch DM, we want to get to know your audience intimately and learn what causes them to choose one thing over another. We analyze data and test, test, test, until we find the best solution.
Our mission is to create visibility for your brand through ranking and conversions, and give your visitors a user experience that turns them into paying customers. Of course, people’s interests change almost daily and so must our strategies.
Our skills include:
- Web Design and Development
- Web Analytics
- Responsive Design
- CMS Integration
- Search Engine Optimization (SEO)
- Search Engine Marketing (SEM)
- Social Media Marketing (SMM)
- Paid Search (PPC) Management
- Mobile Marketing
- Web and Mobile App Development
- Environmental Graphic Design (EGD)
- Traditional and Digital PR
- Brand Development
- Content Development
- Digital Signage
- Trade Show Media
A Portfolio They’re Proud Of – Look through the agency’s portfolio to see what kind of work they’ve done, and read their client testimonials. Does the creativity in their work meet your vision? Are their themes and styles recycled for every brand? Successful advertising campaigns have an innovative creative element that will grab your target market’s attention. Look for work that conveys the unique personality of each brand. We are delighted to show off our hard work in our “Work” menu.
Advertising agencies can help Pittsburgh-based businesses like yours reach their customers through web, mobile & branding solutions. Get in touch with LaunchDM to learn what makes us the right fit for your business.