Whether you need a brand-new web design for your Levittown, PA business or want a redesign of the one you have to paint your business in a better light and improve conversions, the LaunchDM team can help you properly define your brand.
Web design services by LaunchDM can help you cultivate a powerful, trustworthy and authoritative brand on the Web while helping you take advantage of today’s growing trends in interactivity, rich media, mobile and more.
With a complete repertoire of skills, we can handle any type of web or software development project. If you’re already on the Web, we can help you identify problems areas that are keeping your business from reaching its full potential.
Defining Your Brand
Defining your brand can be complex. Your brand is your promise to your customer. It lets them know what they can expect from your products and services, and differentiates you from your competitors.
Think about the qualities you want them to associate with your company. Does your logo convey the right message? Are you communicating in the right voice? Customers won’t come back if you don’t deliver on your brand promise.
There are several components to the web design process, but the bottom line is usability. User experience design is about addressing the needs of your users to give them an interface that’s comfortable and maybe even fun to use. This includes aesthetic design elements, page placement, functionality, logical page structures and much more.
People are busy these days. They want to visit your site, quickly find what the product they need, click on the product, and buy the product. They don’t have time to waste on reading detailed instructions about how to buy the product. A site that’s easy to use is good for your visitors, and what’s good for your visitors is GREAT for your business. If they don’t enjoy the time they spend on your site, they won’t come back or certainly won’t refer you to anyone else.
At LaunchDM, our approach is to identify your target audience, find out what they’re looking for, and create a design they will find appealing, but one that also offers high-quality content, functions perfectly, and is accessible from a variety of browsers, platforms and devices. The websites we build have stunning visuals, but we consider the design as just one component of a well-thought-out plan for your site.
Visitors to your website won’t be patient. They will judge it quickly, scanning it for only a few seconds to decide if they want to stay and read your content, buy something, or go elsewhere. As web developers, we have to be able to plan for this reality in order to paint your brand in the best light.
Expert web design requires a blend of technical expertise and artistic aptitude. From analyzing the requirements for your Levittown, PA business to planning, developing and supporting your site, LaunchDM has the solid skills you’re looking for. Get in touch with us today to explore how we can help!