Expert web design requires a powerful blend of technical expertise and artistic aptitude. From analyzing the requirements for your Pottsville, PA, business through to planning, developing and supporting your site, LaunchDM has the solid skills you’re looking for.
LaunchDM, located in Reading, PA, is a small, agile, educated, and talented digital shop. Whether you are starting completely from scratch or have an outdated website in need of a bold new redesign, we have the experience and knowledge to create a site that fits your brand, your market and your budget. Our specialties include:
- Unique, visually appealing designs
- Intuitive, user-friendly navigation
- Fast and responsive page functionality
- Flash, 3D animation, digital signage
- Database architecture
- Mobile app development
- SEO, SEM and PPC
- Print design
Since 1997, we’ve developed elegant solutions for clients around the world, including Sovereign Bank / Banco Santander (one of the largest banks in the world), Sweet Street Desserts, Jonathan Green, Inc., Giorgio Mushrooms, BowlerX.com, and US Boiler, to name a few.
2020 Web Design Trends
No one likes a boring and outdated website. Web design trends change over the years, and some of them can make your site look like a relic from the days of internet past. The LaunchDM team keeps up with the latest trends in order to create the best websites possible for your business.
Animation: One of the latest web design trends, particularly for ecommerce sites, is to use micro-animations to enhance the user experience. They are small but powerful and can bring a site to life, giving shoppers a taste of the products (such as how clothes look and move on real people) without saying a word.
Color: Bold, bright colors can evoke certain moods, but they are also attention-grabbers and can help your brand stand out. Instead of defaulting to safe, neutral pastels, consider going against the grain and demonstrating your brand’s forward-thinking and daring personality.
Voice User Interface (VUI): Millions of devices today are equipped with smart virtual assistants like Siri, Alexa, Cortana, and Google Now, and voice search has grown more popular as users discover the convenience. Voice-capable interfaces have the ability to fit any sized device screens and can deliver more personalized content than text.
Mobile Friendliness: In 2016, mobile internet usage overtook desktop usage and dominated 52% of internet traffic in 2017. By 2020, it’s estimated to reach 6.1 billion people. Mobile friendliness is no longer optional, but is good practice. To rank on Google, your site must be mobile friendly or you risk losing a big chunk of traffic to your site.
Disability Friendliness: If you want to have your website to be accessible and welcoming to everyone, consider adding disability-friendly features into your design. These might include color-blind view and image alt-tags for people who are visually impaired; open or closed captions and video transcripts for people who are hearing impaired; and voice commands for people with physical impairments.
Whether you need a new web design for your Pottsville, PA, business or would like to redesign the one you have to improve conversions, LaunchDM can help you properly define your brand and give your story top billing. Get in touch with us today to find out how we can help!