As a highly rated digital marketing agency, LaunchDM’s strategies focus on results for your West Chester, PA business – more leads, more conversions, more sales. If you need help building a robust online presence for your brand, we would be delighted to help.
LaunchDM, headquartered in Reading, PA, is a creative digital marketing studio that has served global clients since 1997. We are a small and agile creative team of professional developers, designers, and strategic marketers who leverage digital to help our clients increase revenue, reduce costs, and improve efficiencies.
Our experience working with local organizations, Fortune 100/500 companies, and businesses of all sizes in virtually every industry, enables us to offer a vast toolbox of skills that can guide businesses through new and evolving technologies in the digital space.
Analysis & Strategic Planning
Consumers today are smart, connected and social… and flooded by endless advertisements. Because the success of our clients is our mission, we consider it more important than ever to communicate their brand stories in innovative ways to avoid adding to the advertising noise. To accomplish this, the LaunchDM team examines how all of the components of a comprehensive marketing campaign work together to drive sales.
This is where our predictive analytic capabilities come into play. Equipped with our detailed findings, many businesses have been able to reallocate their marketing expenses and boost sales without spending one extra dollar.
SEM and SEO
You will find that different agencies offer different approaches to search engine marketing (SEM), search engine optimization (SEO), and Paid Search (also known as Pay-Per-Click (PPC)).
To deliver a superior strategy for your business, we use one approach to improve upon the other. Using organic SEO and PPC to increase your exposure in search results can give you better control over the user’s final destination.
SEM is not a one-size-fits-all proposition. We’ll design a project around the specifics of your business and your markets using fundamentals and techniques that deliver real solutions and give your site the best chance of showing up at the top of the page.
Social Media Marketing (SMM) plays another crucial role, and allows you to leverage both social media and search channels to grow your business. Billions of people use social media every day, and they are looking for a human connection to your brand. Social media allows companies to become part of the conversation and strengthen their relationships with consumers.
Tapping into this massive audience can open your business up to thousands, even millions, of potential leads. And how you approach social media and customer engagement today can improve your search rankings.
Last, but definitely not least, having a mobile search marketing strategy to increase your mobile visibility is a necessity today, no matter what business you are in. Nearly 96% of Americans have smartphones or tablets, and 60% of all search queries now come from mobile devices.
LaunchDM can optimize your website for mobile to prevent you from losing valuable traffic and sending customers to your competitors. We will identify your opportunities on smartphones and tablets, as well as opportunities on other devices, such as Kindles, in-car GPS, portable video, handheld gaming devices and music players.
To get maximum exposure for your West Chester, PA business, you need a digital marketing agency partner like LaunchDM with the knowledge and skills to convert more of your website visitors to customers, resulting in more revenue.