Today’s consumers are demanding and judgmental. 75% of them judge the credibility and trustworthiness of your business in Exton, PA based on the web design. A strong website design is critical for the reputation of your brand, your bottom line, and your future.
LaunchDM, short for Launch Dynamic Media in Wyomissing, PA, is an international creative digital marketing studio that combines the masterpiece designs of our fine artists with the industry-leading code of our developers to help businesses like yours reach their customers through web, mobile and branding solutions.
Our specialties include:
- Unique, visually appealing web designs
- Intuitive, user-friendly navigation
- Fast and responsive page functionality
- 3D animation, digital signage
- Database architecture
- SEO, SEM and PPC
- Mobile app development
- Print design
Our strategy is to identify your target audience, find out what they’re looking for, and create a design they will find appealing, but one that also offers high-quality content, functions perfectly, and is accessible from a variety of browsers, platforms and devices. The websites we build have stunning visuals, but we consider the design as just one component of a well-thought-out plan for your site.
Current Web Design Trends
If you’ve spent any amount of time on the Web lately, you’ve seen a lot of changes in website design, mostly focused on making sites easier to use and more interactive and entertaining. If you’ve seen some designs you like, you may be interested in how they might work for your business. Here are a few of the popular trends:
Strong User Interface
Studies show that a competent user interface design could increase your web conversions by as much as 200%, while a strong user experience can increase conversion rates up to 400%. LaunchDM will help you give your users a flawless online experience from start to finish.
Clean design typically means uncluttered. Packing too much information or too many graphic elements into one small space makes your website less functional. In comparison, good use of space on the page will make your website easier to read and highlight the things that make your business unique.
Color is a powerful visual communication tool. It is one of the first things our brains notice about a brand, so it’s often the first thing that draws us in. Choosing the right colors for a website can help to differentiate your brand from your competitors and can make the difference between great conversions rates and high bounce rates.
More and more people browse the Internet on mobile devices, so it’s important to have a site that can adjust to the device and screen it’s being viewed on. But it’s not just about squishing the content down to fit smaller screens. It’s about getting your message across effectively on that smaller screen. What works on a desktop may not work on a smartphone or tablet, even if you make it all fit. LaunchDM designs and builds speedy responsive websites that are great for SEO.
The LaunchDM web design team is experienced in all of the latest and greatest web technologies and trends. We can help you decide if something is or is not a good fit for your Exton, PA business. Call us today to learn more!